Refinement of Services, Vacating Current Space
April 20, 2020
Wickliff Auctioneers today announced an evolution of their business model, a move that ownership said has been under consideration for nearly two years.
Following the company’s expected June 30th departure from their longtime Carmel, IN, offices and showroom, a refined bundle of services will include: onsite/online estate sales, real estate auction marketing, estate, antiques or fine art appraisals, online or live/online auctions for special collections, fine art and fine jewelry, and an increasing focus on benefit auction services. While the company will remain based in the Carmel, IN, area, these services will be available for clients throughout Indiana and regions beyond.
“Our ability to respond to emerging market trends is an asset that has allowed us to remain a recognized leader in the art, jewelry and antiques auction market,” said Darin Lawson, CAI/BAS, Auctioneer/Broker and Wickliff Auctioneers President. “While there are certain to be some growing pains, we are confident that our clients and customers will be supportive of our refined bundle of services, and our commitment to a high level of service remains unchanged.”
Angela Lawson, member-board of directors, said “Darin and I have been discussing a change of this nature for a couple of years, and we think the time is right for us to migrate to this model.” She added, “This allows us to take advantage of the skills and expertise gained from nearly 30 years in business, and yet not be tied to a particular facility, which will make our service more flexible and better positioned to respond to clients’ needs.”
Darin Lawson has been a recognized leader in auction marketing and technology for over 2 decades, and conducted his first live-and-online auction in 2002. During his 30-year career, he has conducted auction technology seminars, marketing and ethics seminars for the Indiana Auctioneers Association (IAA), and was one of the first auctioneers in Indiana to have a business website. Keeping up with changes while offering service with integrity, he said, is what allowed his auction companies to remain relevant during changing technologies and market trends.
The auction house, which has occupied the current location since 1995, is planning two more general consignment auctions at their Carmel gallery- one each in April and May-, plus two to three online-only specialty auctions, and will also conduct an auction of surplus furniture, fixtures and equipment in June. An online-only estate sale is also pending rescheduling.
“In the future, our auction schedule will likely appear much as it currently does on our website, with the exception of our Gallery Auctions,” said Darin Lawson, adding, “with fine jewelry, special collections and online estate sales, with or without real estate, comprising much of our events calendar.”
More information about upcoming auctions, available services, and consignment reviews can be found at the company’s website, www.bidwickliff.com, by emailing firstname.lastname@example.org, or by calling 317-844-7253.